National Prosecco Day

National Prosecco Day History

National Prosecco Day celebrates the renowned Italian sparkling wine. Originating from the Veneto and Friuli Venezia Giulia regions in Northern Italy, Prosecco is known for its light, refreshing taste and affordability. Made primarily with Glera grapes, the white sparkling wine has seen a rise in popularity over the years and is considered a staple for various special occasions, from weddings to casual gatherings with friends.

In the United Kingdom, Prosecco has experienced significant growth in popularity, overtaking Champagne as the nation's preferred choice of sparkling wine. This rising trend can be attributed to its versatility and suitability for various dishes, as well as its accommodating price point compared to other sparkling wines. The Prosecco industry in the UK sees a continually growing interest and appreciation of the prosecco varieties, such as the traditional Brut and Extra Dry, to the more recent Prosecco Rosé.

National Prosecco Day is observed in the United Kingdom by wine enthusiasts and casual drinkers alike, who come together to the effervescent taste of this Italian beverage. The day is marked by wine-tasting events, special offers from local restaurants and bars, themed dinners, and simple gatherings among friends and family to raise a glass. National Prosecco Day occuring annually on August 13th, presenting the perfect opportunity for people in the UK to immerse themselves in the world of Prosecco and discover their favourite variety.

Top 10 Facts for National Prosecco Day in 2026

• National Prosecco Day serves as a celebrated mid-summer occasion in the United Kingdom, specifically chosen for August 13 to toast the remaining days of the season before the transition into autumn.
• The observance acts as a significant marketing opportunity for the UK hospitality industry, with many pubs, bars, and venues creating themed menus or special events to boost footfall during the August heat.
• Prosecco’s popularity in the UK is immense, with the nation historically consuming millions of bottles annually and playing a pivotal role in the global rise of this Italian sparkling wine.
• The tradition of observing this day is rooted in the Italian philosophy of la dolce vita, or 'the good life,' encouraging people to find joy in everyday moments and small celebrations.
• Prosecco is a protected designation of origin, meaning that true Prosecco must be produced in specific regions of northeastern Italy, such as Veneto and Friuli-Venezia Giulia, and crafted primarily from the Glera grape.
• The signature effervescence of the wine is typically achieved through the Charmat method—a secondary fermentation process conducted in large, pressurized stainless steel tanks—which helps preserve the grape's fresh and fruity characteristics.
• While often associated with bubbles, Prosecco can actually be found in three distinct styles: Spumante (fully sparkling), Frizzante (semi-sparkling), and the much rarer Tranquillo (a still, non-sparkling variety).
• The wine is widely recognized as a versatile cocktail base, serving as the essential sparkling component in iconic drinks like the Bellini, created at Harry’s Bar in Venice, and the popular Aperol Spritz.
• Historical references to the wine may trace back over 2,000 years to Roman times, though the first specific mention of the name 'Prosecco' in literature appears in the 1754 poem Il Roccolo Ditirambo by Aureliano Acanti.
• Unlike Champagne, which is designed to age, most Prosecco is produced to be enjoyed in its youth, ideally within a year or two of release, to capture its vibrant notes of green apple, pear, and white peach.

In the News and Trending for National Prosecco Day

National Prosecco Day Top Events and Things to Do

• Enjoy a glass of chilled Prosecco with stunning views of the city skyline or countryside from one of the UK's rooftop bars or terrace lounges.
• Treat yourself to a relaxing Prosecco-inspired spa treatment. Some spas offer Prosecco-infused facials, massages, and baths to enhance your relaxation and rejuvenation experience.
• Grab a bottle of Prosecco and head to one of the UK's beautiful parks or gardens. Find a cozy spot, set up a picnic blanket, and enjoy your favorite sparkling wine along with some delicious snacks.
• Visit a rooftop bar and enjoy a glass of prosecco while taking in the view.
• Visit a local wine bar or restaurant that has a special prosecco menu.
• Pop a bottle of prosecco and celebrate at home with friends and family.